Molly Susman

U.S. Cotton Trust Protocol now represents almost quarter of U.S. cotton acreage and reports continued improvements across all six sustainability metrics

Memphis, TN, February 6, 2024 — The U.S. Cotton Trust Protocol has tripled its grower membership in just three years, whose 1.7m acres now represent almost a quarter (23%) of the entire cotton-growing area of the United States. And while it has expanded enrolled planted acres exponentially, the program continues to drive progress across its six […]

U.S. Cotton Trust Protocol now represents almost quarter of U.S. cotton acreage and reports continued improvements across all six sustainability metrics Read More »

Trust Protocol Enrollment, Climate Smart Cotton Program Applications Now Open

Maximize benefits by starting today MEMPHIS, TENN (January 9, 2024) – The U.S. Cotton Trust Protocol today announced that growers can now enroll in the initiative and apply for the U.S. Climate Smart Cotton Program, presenting a transformative opportunity and offering a range of benefits that go beyond sustainability. This is the second year of the enrollment window transition allowing growers to begin

Trust Protocol Enrollment, Climate Smart Cotton Program Applications Now Open Read More »

Sustainability Takes Center Stage at the Textile Exchange Conference

The recent Textile Exchange Conference held in London was a gathering of industry leaders, brands, and retailers with a strong commitment to sustainability and responsible sourcing. With over 1,500 attendees, the event proved that the need for idea exchange and drive for a more sustainable textile industry is stronger than ever. The Trust Protocol sponsored

Sustainability Takes Center Stage at the Textile Exchange Conference Read More »

Navigating Global Consumer Sentiments: Insights from Cotton Council International and Cotton Incorporated’s Global Retail & Consumer Update, from the 2023 Lifestyle Monitor™.

Global stakeholders – including consumers – are showing an increased interest in environmental issues as we all look to address the impact of climate change. This heightened awareness has prompted fashion brands and retailers to implement sustainable practices, join new initiatives, and invest in responsible efforts. For the fashion and textiles industry, a crucial part

Navigating Global Consumer Sentiments: Insights from Cotton Council International and Cotton Incorporated’s Global Retail & Consumer Update, from the 2023 Lifestyle Monitor™. Read More »

Trust Protocol Releases Revised Principle and Criteria and Grower Questionnaire for Public Stakeholder Consult

MEMPHIS, TENN (October 17, 2023) – The U.S. Cotton Trust Protocol (“Trust Protocol”) is pleased to announce public stakeholder consultation on the revision of the Principles and Criteria and Grower Enrollment Questionnaire is open through October 30th.  Completion of the documents’ draft Version 2.0 is a significant milestone in the ongoing efforts to evolve the program and

Trust Protocol Releases Revised Principle and Criteria and Grower Questionnaire for Public Stakeholder Consult Read More »

U.S. Cotton Trust Protocol Welcomes Largest French Fashion Brand Kiabi as Member

MEMPHIS, TENN (Monday, October 9, 2023) – The U.S. Cotton Trust Protocol (“Trust Protocol”) is pleased to announce the membership of Kiabi. Founded in 1978 in Northern France and with 579 shops in 25 countries, Kiabi is committed to sustainable sourcing and driving positive social and environmental change in fashion retail. Kiabi’s “2030 Vision” aims to integrate positive

U.S. Cotton Trust Protocol Welcomes Largest French Fashion Brand Kiabi as Member Read More »

U.S. Cotton Trust Protocol Welcomes Macy’s, Inc. as Member

MEMPHIS, TENN (September 12, 2023) – The U.S. Cotton Trust Protocol (“Trust Protocol”) is pleased to announce the membership of Macy’s, Inc. The company represents more than 700 store locations nationwide across three our iconic nameplates, including Macy’s, Bloomingdale’s and Bluemercury. Trust Protocol membership will bolster Macy’s efforts in sourcing cotton sustainably, driving positive social and environmental

U.S. Cotton Trust Protocol Welcomes Macy’s, Inc. as Member Read More »

Sustainability and Precision Agriculture in Cotton Production 

In an era marked by increasing environmental concerns and the demand for more sustainable products, the U.S. cotton industry is constantly striving for more sustainable practices and crops. Precision agriculture, an innovative approach that leverages technology to optimize farming practices, has emerged as a key aspect in the drive for more sustainable cotton production.  At

Sustainability and Precision Agriculture in Cotton Production  Read More »

Greenhouse Gas Emissions: Exploring Farm Data from the Trust Protocol

As a cotton plant grows, it uses carbon dioxide during photosynthesis and can sequester 23% more carbon dioxide equivalent of greenhouse gas emissions (GHGs) than it emits.  The U.S. cotton industry has worked for decades to improve the two primary sources of GHG emissions: energy use and nitrogen fertilizer. Energy consumption includes the use of diesel

Greenhouse Gas Emissions: Exploring Farm Data from the Trust Protocol Read More »

Trust Protocol Appoints Averum for Third-Party Verification

MEMPHIS, TENN (August 22, 2023) – The U.S. Cotton Trust Protocol is pleased to appoint Averum to provide additional Third-Party verification support after seeing the highest number of grower enrollment to date. With a 120% increase in grower enrollment since launch three years ago, the program now requires a significantly higher number of independent verifications.  Averum specializes

Trust Protocol Appoints Averum for Third-Party Verification Read More »

Search

Deepika Mishra

Standards and Data Lead (consultant)

Deepika Mishra is the Standards and Data Lead for the U.S. Cotton Trust Protocol, acting as a consultant for the program. As an accomplished scientist and data analytics specialist, Deepika leads on analysis of the Trust Protocol’s environmental metrics. She collaborates extensively with agricultural research institutions, conservation groups, and food and trade organizations, playing a vital role in the establishment of sustainability and social standards within the industry.

Deepika earned her Ph.D. in plant and soil science from Texas Tech University, specializing in cotton breeding and genetics. With over a decade of experience, she has spearheaded diverse agricultural projects in both India and the United States, covering crops like cotton, cowpeas, castor, sesame, guar, guayule, tomato, and field pennycress (cover crop). Her contributions also include the development and release of multiple cowpea varieties in India during her M.S. studies in vegetable breeding and genetics.