The most high-tech industry you have never heard of

Episode 10 of Smarter Conversations

This episode explores in depth the ways technological innovations and precision agriculture help Trust Protocol growers achieve their goals. It covers the full crop cycle of cotton and sees two growers – Aaron Barcellos from California and Nathan Reed from Arkansas – exchanging best practices and sharing what kind of innovative methods and technologies they use to plant their crops, to track their progress and to reduce the use of agricultural inputs.

Smarter Conversations

Smarter Conversations is a podcast series by U.S. Cotton Trust Protocol® weaving together voices from the bottom supply chain. 

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Every month our host, journalist Cathy Smith, will discuss a different aspect of the complexities and challenges of sustainability in the global cotton supply chain. 

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Why Counting Counts: Unleashing the Power of Verified Data

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Sustainability in cotton production: debunking myths and false claims

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Deepika Mishra

Standards and Data Lead (consultant)

Deepika Mishra is the Standards and Data Lead for the U.S. Cotton Trust Protocol, acting as a consultant for the program. As an accomplished scientist and data analytics specialist, Deepika leads on analysis of the Trust Protocol’s environmental metrics. She collaborates extensively with agricultural research institutions, conservation groups, and food and trade organizations, playing a vital role in the establishment of sustainability and social standards within the industry.

Deepika earned her Ph.D. in plant and soil science from Texas Tech University, specializing in cotton breeding and genetics. With over a decade of experience, she has spearheaded diverse agricultural projects in both India and the United States, covering crops like cotton, cowpeas, castor, sesame, guar, guayule, tomato, and field pennycress (cover crop). Her contributions also include the development and release of multiple cowpea varieties in India during her M.S. studies in vegetable breeding and genetics.