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Consumer Demand for Sustainable Action Has Grown During COVID-19

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Efforts shift to traceability within the supply chain, as brands in North America work to keep sustainability initiatives afloat during pandemic MEMPHIS, TENN. – (July 15, 2020) – A recent global survey shows 54 percent of sustainability leaders at apparel and textile brands say they’ve seen their customers’ demands for environmentally sustainable practices and products …

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COTTON USA™ to highlight new standard in sustainability at Heimtextil

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WASHINGTON, D.C. (December 31) – Focusing on sustainability, COTTON USA™ will showcase WHAT’S NEW IN COTTON™ to the global home textile industry at its booth in Hall 11.0 / Stand D 11 at Heimtextil in Frankfurt, Germany, from 7-10 January 2020.   “U.S. cotton’s sustainability provides COTTON USA™ with a unique selling point, particularly with the development of the U.S. Cotton Trust Protocol®,” CCI Executive Director Bruce Atherley said. “U.S. cotton is a raw material …

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Deepika Mishra

Sustainability Consultant

Deepika Mishra is a passionate, innovative, enthusiastic scientist with demonstrated ability to lead and collaborate worldwide in the development of novel life sciences technologies and techniques to enhance sustainable agriculture to have a true impact that addresses challenges of climate change. She works as a sustainability consultant for the National Cotton Council and Cotton Council International.