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U.S. Cotton Trust Protocol joins the Cotton 2040’s platform and sustainability guide

2 Comments / Brands & Retailers, Growers / By

Trust Protocol recognized for its verified farm-level data and constant improvement as Cotton 2040 aims to encourage the use of sustainable cotton Memphis, Nov. 9, 2020 — The U.S. Cotton Trust Protocol has been invited to join Cotton 2040. Convened by sustainability nonprofit Forum for the Future, the Cotton 2040 coalition is a unique partnership that brings together representatives from standards, producers, brands and retailers, and existing […]

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U.S. Cotton Trust Protocol Announces NEW DATES for Regional Grower webinars

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Growers should join to learn how they can benefit and how collectively this will help increase demand for U.S. cotton globally.   MEMPHIS, TENN. (November 5, 2020) – The U.S. Cotton Trust Protocol, which aims to give brands and retailers the critical assurances that they need to source U.S. cotton, has announced a new slate

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Challenges and Solutions in Sustainability Leadership – EIU Report

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Episode 3 of Smarter Conversations Our guests discuss the benefits of the circular fashion economy for B&R in terms of supply chain simplification, and how cotton is part of the story. This episode is particularly relevant in the context of COVID-19. Listen to the Podcast https://trustuscotton.org/wp-content/uploads/2020/06/Smarter-Conversations-SeriesIntro-audiogram.mp4

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Fashion and textiles industry keen to go green despite COVID-19 pandemic

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New research shows business leaders at top fashion, retail and textile businesses are putting sustainability drive first, despite COVID-19 pandemic The power of data in the effort to ‘go green’ is well recognized, but patchy performance suggests more access to better quality data needed to help turbocharge change Despite Covid-19, fashion leaders are confident that

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U.S. Cotton Trust Protocol works with the Economist Intelligence Unit to ask, “Is Sustainability in Fashion?”

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In recent months, we’ve been hard at work with the Economist Intelligence Unit exploring a key question at the forefront of everyone’s mind in the fashion, retail and textiles industry – to what extent is sustainability a key focus for the industry, especially now given the impact of COVID-19?  It’s an important question and one that the Economist

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Andy Jordan is honored in 2020 RIVET 50 Index

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Dr. Andrew Jordan, advisor to the Trust Protocol, was named as one of 2020 RIVET 50, the annual index of the most influential leaders advancing the business of making and marketing denim. Jordan is noted for his efforts in telling the sustainability story of U.S. cotton, and lives this out with his work with the

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Covid-19 and Sustainability

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Episode 2 of Smarter Conversations The podcast discusses the Economist Intelligence Unit’s research on the different sustainability challenges within the fashion and textile industries. Our participants also talk about how the U.S. Cotton Trust Protocol can help tackle those challenges. Listen to the Podcast https://trustuscotton.org/wp-content/uploads/2020/06/Smarter-Conversations-SeriesIntro-audiogram.mp4

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U.S. Cotton Trust Protocol Launches Nationwide Grower Recruitment Campaign

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Program Helps Growers Showcase Data-driven, Measurable, and Verified Sustainability Practices MEMPHIS, TENN. – (September 22, 2020) – American cotton growers can now join the U.S. Cotton Trust Protocol, a new standard for verifying the sustainability progress of U.S. cotton. As consumers continue to demand eco-friendly products, enrolling in the Trust Protocol will help growers ensure markets

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Deepika Mishra

Standards and Data Lead (consultant)

Deepika Mishra is the Standards and Data Lead for the U.S. Cotton Trust Protocol, acting as a consultant for the program. As an accomplished scientist and data analytics specialist, Deepika leads on analysis of the Trust Protocol’s environmental metrics. She collaborates extensively with agricultural research institutions, conservation groups, and food and trade organizations, playing a vital role in the establishment of sustainability and social standards within the industry.

Deepika earned her Ph.D. in plant and soil science from Texas Tech University, specializing in cotton breeding and genetics. With over a decade of experience, she has spearheaded diverse agricultural projects in both India and the United States, covering crops like cotton, cowpeas, castor, sesame, guar, guayule, tomato, and field pennycress (cover crop). Her contributions also include the development and release of multiple cowpea varieties in India during her M.S. studies in vegetable breeding and genetics.