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Andy Jordan is honored in 2020 RIVET 50 Index

Dr. Andrew Jordan, advisor to the Trust Protocol, was named as one of 2020 RIVET 50, the annual index of the most influential leaders advancing the business of making and marketing denim. Jordan is noted for his efforts in telling the sustainability story of U.S. cotton, and lives this out with his work with the […]

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Covid-19 and Sustainability

Episode 2 of Smarter Conversations The podcast discusses the Economist Intelligence Unit’s research on the different sustainability challenges within the fashion and textile industries. Our participants also talk about how the U.S. Cotton Trust Protocol can help tackle those challenges. Listen to the Podcast https://trustuscotton.org/wp-content/uploads/2020/06/Smarter-Conversations-SeriesIntro-audiogram.mp4

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U.S. Cotton Trust Protocol Launches Nationwide Grower Recruitment Campaign

Program Helps Growers Showcase Data-driven, Measurable, and Verified Sustainability Practices MEMPHIS, TENN. – (September 22, 2020) – American cotton growers can now join the U.S. Cotton Trust Protocol, a new standard for verifying the sustainability progress of U.S. cotton. As consumers continue to demand eco-friendly products, enrolling in the Trust Protocol will help growers ensure markets

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With U.S. Cotton Trust Protocol®, Brands and Retailers Can Now Source U.S. Cotton with More Confidence

The Trust Protocol brings quantifiable and verifiable goals and measurements to responsible cotton production MEMPHIS, TENN. – (July 15, 2020) – Starting today, brands and retailers can join the U.S. Cotton Trust Protocol™, a new system for responsibly grown cotton that will provide annual data for six areas of sustainability in line with the U.N.

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Consumer Demand for Sustainable Action Has Grown During COVID-19

Efforts shift to traceability within the supply chain, as brands in North America work to keep sustainability initiatives afloat during pandemic MEMPHIS, TENN. – (July 15, 2020) – A recent global survey shows 54 percent of sustainability leaders at apparel and textile brands say they’ve seen their customers’ demands for environmentally sustainable practices and products

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Episode 1: Cotton Sustainability Protocols

Cotton Sustainability Protocols

Episode 1 of Smarter Conversations There is broad agreement that you can’t measure improvements without data, something that the Trust Protocol can help its members receive. Allison Thomson from Field to Market gives practical examples of field measurement and Cotton Grower Kellon Lee gives his experience in this episode. Listen to the Podcast https://trustuscotton.org/wp-content/uploads/2020/06/Smarter-Conversations-SeriesIntro-audiogram.mp4

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Deepika Mishra

Standards and Data Lead (consultant)

Deepika Mishra is the Standards and Data Lead for the U.S. Cotton Trust Protocol, acting as a consultant for the program. As an accomplished scientist and data analytics specialist, Deepika leads on analysis of the Trust Protocol’s environmental metrics. She collaborates extensively with agricultural research institutions, conservation groups, and food and trade organizations, playing a vital role in the establishment of sustainability and social standards within the industry.

Deepika earned her Ph.D. in plant and soil science from Texas Tech University, specializing in cotton breeding and genetics. With over a decade of experience, she has spearheaded diverse agricultural projects in both India and the United States, covering crops like cotton, cowpeas, castor, sesame, guar, guayule, tomato, and field pennycress (cover crop). Her contributions also include the development and release of multiple cowpea varieties in India during her M.S. studies in vegetable breeding and genetics.